Terms of Service

Welcome to Light Strategy. These Terms explain how our website, tools, and services should be used. By using our platform and related products, you agree to follow these Terms. Please read them carefully.

1. Overview

Light Strategy LLC provides marketing tools, lead generation, analytics, and related services to independent automotive dealerships through our LeadOps platform.

2. Eligibility and Accounts

You must be at least 18 and authorized to act for your business. Keep your login credentials secure. You are responsible for activity under your account.

3. Acceptable Use

  • Use our services only for lawful business activity.
  • Do not try to access systems or data you are not allowed to view.
  • Do not disrupt service or attempt to bypass security.
  • We may suspend or remove access if misuse or fraud is detected.

4. SMS and Communication Terms

When you submit a lead form or text a number managed by Light Strategy, you give consent to receive texts related to your inquiry or account. Message frequency varies. Message and data rates may apply. You can opt out at any time by replying STOP. You can request help by replying HELP.

5. Privacy

Your information is handled according to our Privacy Policy. We do not sell personal data. Customer information is shared only with the dealership that the customer contacted or opted in to communicate with.

6. Intellectual Property

All content, design, software, and branding within our site and LeadOps platform belong to Light Strategy LLC. You may not copy or reuse them without written permission.

7. Service Changes and Availability

We may change or improve features to enhance the platform. We do not guarantee specific lead volume, advertising results, or uninterrupted service.

8. Limitation of Liability

We are not responsible for indirect or incidental damages that may result from using our services. Your use of the platform and related tools is at your own risk.

9. Updates to These Terms

We may update these Terms. When changes are made, we will revise the date below and post the new version on this page.

10. Contact

If you have questions about these Terms, contact us at info@lightstrategy.com.

Effective Date: November 25, 2025